Top 9 Financial Advisors in Greensboro, Chapel Hill, & Winston-Salem, NC | 2017 Ranking | Greensboro, Chapel Hill, & Winston-Salem Wealth Managers


Finding the Top Financial Advisors in Greensboro, Chapel Hill, and Winston-Salem, North Carolina

Whether you have already entered retirement or are just starting out on the retirement journey, having a good financial advisor by your side can be the difference between financial success and financial hardship. The question is who are the best financial advisors in North Carolina?

The sheer number of financial advisors in North Carolina makes choosing just one a difficult task. But by developing a clear idea of the services you are looking for and doing proper research, the answers to the following questions will soon become clear:

  • Where can you find the best financial planning, wealth management, and asset management services in North Carolina?
  • Where should you go if you are looking for additional services like estate planning, tax management, and risk management?
  • What types of fees do financial planners in North Carolina charge, and which financial advisor is best for you?

While the final decision rests in your hands, we have compiled a list of the top financial advisors in Greensboro, Chapel Hill, and Winston-Salem, North Carolina to help you jump-start your way to financial success.

Award Emblem: Top 9 Financial Advisors in North Carolina

AdvisoryHQ's List of the Top 9 Best Financial Advisors in Greensboro, Chapel Hill, and Winston-Salem

List is sorted alphabetically (click any of the names below to go directly to the detailed review section for that advisor)

Click here for 2016's Top 10 Financial Advisors in Greensboro, Chapel Hill, and Winston-Salem, North Carolina

Top 9 Financial Advisors in Greensboro, Chapel Hill, and Winston-Salem | Brief Comparison

 Financial Advisors in North  Carolina

 Highlighted Features

 Blue Rock Wealth Management

 Continuing education

 DMJ Wealth Advisors, LLC

 Financial planning for  women

 Eton Advisors

 Goals-based framework

 Franklin Street Partners

 Multiple manager strategies

 Morton Wealth Management

 Proactive retirement

 Old Peak Finance  Learning center


 Specialty planning

 Triad Financial Advisors

 Retirement 101 course

 Woodward Financial Advisors

 Clear wealth management  process

Table: Top 9 Financial Advisors in Greensboro, Chapel Hill & Winston-Salem, NC | Above list is sorted alphabetically

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Detailed Review—Top-Ranking Best Wealth Management Firms in Greensboro, Chapel Hill, & Winston-Salem, NC

Below, please find a detailed review of each firm on our list of the best wealth management firms in Greensboro, Chapel Hill, and Winston-Salem, NC. We have highlighted some of the factors that allowed these financial advisors in North Carolina to score so high in our selection ranking.

See Also: Best Financial Advisors in D.C., Maryland, & Virginia (Tri-State) | Ranking | D.C., MD & VA Wealth Managers

Blue Rock Wealth Management Review

Based in Winston-Salem, Blue Rock Wealth Management is a small financial wealth management firm backed by decades of experience. This North Carolina wealth management firm’s partners and employees show extensive knowledge in the field of financial services.

Blue Rock Wealth Management is well prepared to help its clients achieve asset growth and financial success. Its research and experience-driven strategies make it one of the top choices for wealth management in Winston-Salem and surrounding areas.

It is not clear whether this is a fee-only or fee-based wealth management firm in Winston-Salem, North Carolina. We always recommend verifying a firm's compensation structure before choosing to work with them. 

Key Factors that Enabled This Firm to Rank as a Top Wealth Management Firm in North Carolina

Wide Range of Experience

Although its typical clients are 45 years of age and older with a focus on retirement planning, Blue Rock Wealth Management has served clients of all ages, from young professionals to retirees. This Winston-Salem financial advisory firm understands the unique needs of each age group and it is, therefore, able to provide sound advice in order to help clients reach their life goals.

  • Young Professionals: Young couples with families will need to balance their financial goals at this time to build a base for future financial success.
  • Business Owners: Small business owners who are guided by knowledgeable financial advisors can learn to leverage the growth from their businesses for further gains.
  • Pre-Retirees: The years just before retirement are critical and bring up many important questions: What is a sustainable lifestyle for you? When can you retire, and do you take social security? Proper guidance can make this turbulent time of transition much easier to handle.
  • Retirees: Maintaining your wealth throughout retirement is essential to your quality of life. Blue Rock can help you do that.

Clear Process

Blue Rock Wealth Management seeks to build long-term relationships with its clients because it understands that financial planning is a process that continues over a lifetime. This North Carolina wealth management firm’s practical approach to planning can be seen in the diagram below:

Top Financial Advisors in North Carolina

Image Source: Blue Rock Wealth Management

Continuing Education

Blue Rock Wealth Management believes in keeping its clients informed so that clients can make the best financial decisions. Their Resources page contains a variety of resources, including white papers, consumer guides, and newsletters.

They also share helpful articles from other sites. Some of their recent shares include “67% of Americans Are Missing Out on This Valuable Retirement Savings Opportunity” and “4 Things to Do Before Applying for a Mortgage.”

DMJ Wealth Advisors Review

DMJ Wealth Advisors, LLC is a well-established financial advisory firm based out of Greensboro. As a full-service financial firm, DMJ Wealth Advisors offers a complete range of services to help its clients achieve success. DMJ has a long and prosperous history and celebrated its 60th anniversary in 2009.

DMJ Wealth Advisors is committed to providing the best financial advice to its clients. It achieves this goal by attracting and maintaining a group of top-notch financial advisors.

These North Carolina financial advisors are required to obtain a variety of credentials certifying their expertise. These credentials include the Certified Financial Planner Certificate, Chartered Financial Consultant, or the Chartered Life Underwriter designation.

It is not clear whether DMJ is a fee-based or fee-only wealth management firm in North Carolina. We advise all readers to verify a firm's compensation structure before starting a working relationship. 

Key Factors that Enabled This Firm to Rank as a Top Wealth Management Firm in North Carolina

Focus on Women

DMJ Wealth Advisors believes that women should have the confidence to make intelligent life decisions that are backed by financial knowledge. The firm seeks to bolster that confidence by providing educational opportunities and advisors that understand the surprises that life can throw at us, some of which include divorce, the death of a spouse, and unexpected children.

The services that DMJ Wealth Advisors provides for wealth growth and management include:

  • Financial plan development
  • Investment placement and management
  • Estate conservation
  • Long-term care
  • Qualified retirement programs
  • Personalized investment tracking website
  • Tax-efficient investing
  • Life insurance assessment and policy acquisition

Additionally, the firm hosts a program, WN2, which stands for Women in New Friendships and New Experiences. The program gives women the opportunity to join in a variety of fun activities, such as yoga and painting, with the purpose of making new connections for mentorship, encouragement, and company.

Extensive Resources

DMJ Wealth Advisors offers clients an extensive range of resources to build their knowledge base. The resources fall under six basic categories: retirement, investment, estate, tax, money, and lifestyle.

  • Retirement: These resources focus on the accumulation of money so that clients can attain the retirement lifestyle that they desire.
  • Investment: These focus on strategies designed to fit into clients’ goals, time horizon, and risk tolerances.
  • Estate: These help educate to ensure that a client’s wealth is distributed equally after passing.
  • Tax: These resources educate clients on the variety of ways they can improve their tax situations.
  • Money: These help clients discover better ways to manage their money.
  • Lifestyle: These focus on helping clients to imagine and create a lifestyle which suits their desires and financial targets.

Well-Designed Process

DMJ Wealth Advisors’ five-step process is as follows:

  1. Discovery
  2. Assessment
  3. Evaluation
  4. Implementation
  5. Monitoring and adjustment

Its “live” financial plans allow clients to track their financial statuses on a 24-hour, day-to-day basis with secure portal access and online vault document storage.

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Eton Advisors Review

Eton Advisors is a multi-family office committed to providing family office services and wealth management services to high-net-worth clients.

This North Carolina wealth management firm’s mission is to help families manage the complexities of their financial situations by creating integrated wealth structuring and investment consulting solutions based upon each family’s needs, desires, and constraints.

We cannot verify whether this is a fee-only or fee-based wealth management firm in Chapel Hill, North Carolina. We advise readers to verify compensation structures before working with any firm.

Greensboro, North Carolina, US

 Image Source: Top Wealth Management Firms in North Carolina

Key Factors that Enabled This Firm to Rank as a Top Wealth Management Firm in North Carolina

Goals-Based Framework

Why are you looking for a wealth management firm in North Carolina? So that you can acheive specific financial goals. While the means may vary, you are well aware of your desired ends, and you need financial advisors who will help you get there. 

The North Carolina financial advisors at Eton use their goals-based framework to help clients do the following:

  • Identify risk tolerances
  • Identify nature and size of financial goals
  • Determine the priority of different goals relative to each other
  • Determine the respective time horizon for individual goals
  • Conduct a cash flow analysis that prioritizes these goals
  • Categorization of goals into Needs & Obligations, Priorities & Expectations, and Desires & Aspirations
  • Sub portfolios are created with different levels of risk based on the goal category (i.e. low risk assets in Needs & Obligations with higher risk assets in Desires & Aspirations)

Wealth Structuring & Family Office Services

This branch of Eton provides ample support and services for individuals who want to proactively manage their family's wealth. 

Estate Transfer & Tax Planning

  • Integration of investment and tax planning
  • Wealth transfer strategies
  • Gifting and philanthropic strategies
  • Integration across different households and different generations

Reporting and Administrative Services

  • Compliance with regulations
  • Cash flow and budget management
  • Trust and partnership administration
  • Oversight of fiduciaries, consolidated reports, statements, and record keeping
  • Accounts payable
  • Foundation management

Private Wealth Education and Special Projects

  • Family meeting, retreat planning, and administration
  • Planning for post-sale liquidity
  • Leadership succession planning
  • Vendor network library, management, and referrals
  • Private foundation overview and recommendations 

Top Wealth Management Firms in North Carolina

Image Source: Eton Advisors

The Eton Experience

The North Carolina financial advisors at Eton Advisors are committed to providing clients with a holistic, integrated, and client-centric approach to wealth management. They aim to serve as the trusted partners of the steward of the family's wealth. They have a detailed process for creating a plan, outlining a blueprint, and executing the plan for a family's wealth management.

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Franklin Street Partners Review

Based out of Chapel Hill, Franklin Street Partners has provided expert asset management services to both wealthy individuals and institutional investors for more than two decades.

This wealth management firm in Chapel Hill started as a growth-style equity fund with $25 million assets under management and has now grown to encompass much more than that. They now have an entire investment team dedicated to research on growth equities across all domestic market caps.

This North Carolina wealth management firm has experience providing services to a variety of clients, including endowments, foundations, families, and individuals.

It is unclear whether this is a fee-only or fee-based wealth management firm in North Carolina. As always, we recommend that readers verify the compensation structure of any firm before paying for their services. 

Key Factors that Enabled This Firm to Rank as a Top Wealth Management Firm in North Carolina

Wide Range of Capabilities

Franklin Street Partners offers a comprehensive range of resources, skills, and service capabilities. This allows these Chapel Hill financial advisors to tailor working relationships with its clients that are based on clients’ requirements, goals, and expectations.

This North Carolina wealth management firm’s experienced and professional client relationship team will work to link clients to Franklin Street Partners’ wide range of capabilities:

  • Strategic investment analysis and planning
  • Fiduciary oversight and administration
  • Customized performance reporting
  • Separately managed equity and fixed income portfolios
  • Asset allocation
  • Consultative manager selection and implementation

Research-Based Investment Selection

Franklin Street Partners implements a research-based investment selection process based on independent research used to determine company value, position, and predictable business results over time. This North Carolina wealth management firm’s process is as follows:

  1. Strategic Planning: Thorougly analyze the risk tolerance, liquidity needs, and existing investment position of each client. A written investment policy statement is also developed.
  2. Asset Allocation: Optimize portfolio's risk reward-efficiency.
  3. Implementation: Create separate accounts, structure investment portfolios, select third-party managers.
  4. Review & Control: Monitor and rebalance as needed.

Multiple Manager Strategies

Franklin Street Partners employs third-party managers for the several of the asset classes that they help manage for their clients including fixed income, equities, real assets, and alternatives. Their approach focuses on three objectives:

  1. Building a diversified portfolio of managers
  2. Providing superior risk-adjusted returns
  3. Protecting capital in down markets

This wealth management firm in Chapel Hill has also developed specific criteria when it comes to choosing these managers and third parties. Their due diligence effort seeks out:

  1. Focused, disciplined managers with a controlled approach to growth
  2. Managers who are owners of their firms and managing their own assets

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Morton Wealth Management Review

As one of the best options for wealth management in Greensboro, Morton Wealth Management is an independent, fee-based consulting firm that provides comprehensive financial planning, investment management, and wealth management services to high-net-worth families and individuals.

This Greensboro wealth management firm’s commitment to providing its clients with expert service and adherence to high standards of conduct makes it an attractive choice.

Morton prioritizes dedication, experience, and trust. This financial advisory firm in North Carolina makes it a priority to help its clients achieve life goals through excellent service.

Key Factors that Enabled This Firm to Rank as a Top Wealth Management Firm in North Carolina

Expert Resources

Morton Wealth Management hosts a variety of educational events throughout the year. The events are designed to both educate and expose clients to cultural events, local businesses, and fun activities that are of interest to retirees.

This North Carolina wealth management firm believes that community engagement is essential to a happy and healthy retirement lifestyle.

Past event speakers have included life coaches, dieticians, fly fishing experts, wine experts, and more.

In addition to these events, the Morton Wealth Management website contains not one but two portals to a wide range of educational resources. Life Events contains useful information on how to deal with a variety of real-life financial situations while News and Resources keeps clients updated on the happenings of the financial world.

Proactive Retirement®

Proactive Retirement® is the registered service mark of Morton Wealth Management. The concept represents this North Carolina financial advisory firm’s belief that retirement planning starts with each client’s objectives, goals, and intentions. The firm’s job is to help clients clarify and define those goals.

This focus on providing clients with a proactive, goal-oriented strategy makes Morton attractive. Clear direction and expert knowledge and skills from their Greensboro financial advisors is what propels people into smooth retirements.

Experienced Team

Steve Morton, founder of Morton Wealth Management, is the principal advisor of this wealth management firm in Greensboro, North Carolina. He has a diverse background in the financial services and more than 30 years of experience. This provides him with the ability to tackle issues from a variety of perspectives.

Jonathan Stoller, another one of the firm’s Certified Financial Planners, has worked as an advisor for high-net-worth clients for more than 25 years.

The combined experience and credentials of the Morton team of financial advisors in North Carolina puts the firm in a strong position to help its clients achieve and realize financial goals and dreams.

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Old Peak Finance Review

Old Peak Finance was founded by Rick Waechter, a Certified Financial Planner with degrees from Princeton and Harvard Business School. He currently leads this wealth management firm in Chapel Hill, North Carolina, that provides comprehensive financial planning and wealth management. 

Old Peak Finance is a fee-only wealth management firm in North Carolina. 

Key Factors that Enabled This Firm to Rank as a Top Wealth Management Firm in North Carolina

Clear Investing Philosophy

When you're entrusting your money with someone, you want to know where they are coming from. It helps when a company clearly outlines their investing philosophy. Old Peak Finance's investment method is grounded in academic research with an emphasis on personalization. 

  1. Create individualized portfolio's based on a given client's risk tolerance
  2. Invest in a wide range and mix of investments
  3. Rebalance periodically
  4. Target higher return with Nobel Prize–winning investment research
  5. Avoid engaging in activities like market timing
  6. Establish and maintain a long-term focus

This process is appealing to anyone who is looking for a North Carolina financial advisory firm that will prioritize long term stability and wealth generation as opposed to ineffective short-term gains. 

In-Depth Financial Planning

Effective financial planning considers all aspects of a client's life. Old Peak Finance provides comprehensive wealth management services for clients in North Carolina. Clients can receive guidance and help with the following areas:

  • Financial goal planning (i.e. retirement, college)
  • Analysis of current investments and strategizing for future investments
  • Analysis of insurance needs (whether you currently have too little or too much)
  • Estate planning
  • Tax minimization
  • Liability management

Learning Center

A good wealth management firm in North Carolina sets its clients up wtih a financial plan that will preserve and generate wealth. A great wealth management firm does exactly that while also providing clients with the information they need to understand the fundamental concepts behind wealth preservation and generation. 

Old Peak Finance sets itself up to be one of those great financial advisory firms in North Carolina. They provide an exceptional collection of resources, curated in their Leaning Center, that provides ample information on concepts like financial goal planning, investing, paying for college, estate planning, and investing. This Chapel Hill financial advisory firm also has information specifically for coporate executives, business owners, executives in transition, and retirees among others.

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Stearns Financial Group (SFG) Review

Stearns Financial Group (SFG) is a fee-only wealth management firm based out of Greensboro and Chapel Hill. Their North Carolina financial advisors implement a proactive approach on behalf of their clients to help them navigate the turbulent investment markets of today.

This firm's experience and disciplined strategies are custom-designed to give clients the confidence they need to achieve their goals.

The fact that SFG is fee-only makes it an attractive choice for wealth management because there is little to no opportunity for bias.

Key Factors that Enabled This Firm to Rank as a Top Wealth Management Firm in North Carolina

Experience in Financial Planning

SFG believes that financial planning is an integrated and ongoing process as opposed to a stack of papers on its clients’ desks.

Throughout the process, this North Carolina wealth management firm aids its clients in the development and implementation of their financial road maps. It helps manage risk by using its experience to help determine potential pitfalls and their solutions.

SFG has experience in the following areas:

  • Financial planning and analysis
  • Education planning
  • Cash flow/tax planning
  • Estate planning
  • Insurance/risk planning
  • Charitable planning
  • Executive compensation and employee benefits

Specialty Planning

Financial planning helps you make sure you have money prepared for the expected like retirement, travelling, and funding your children's educations. But sometimes, you need expert advice when things take a sharp turn in an unexpected direction. A financial advisor in North Carolina can help look at your finances with a discerning eye and determine what can be adjusted to get you back on your feet. 

This wealth management firm in North Carolina can help clients with life transitions including:

  • Loss of a spouse
  • Divorce
  • Career change
  • Inheritance
  • Retirement and aging 

These North Carolina financial advisors can also help you answer questions like:

  1. Are my investments set up right?
  2. Will I outlive my money?
  3. Do I need long-term insurance?
  4. Will my estate plan actually work?
  5. Is aging in a retirement community better for me?

All of these questions that can be a source of stress and anxiety can be discussed in a productive manner with one of the Chapel Hill financial planners at SFG. 

Expertise in Investments

This wealth management firm in North Carolina consists of a qualified team of wealth managers, financial planners, investment research professionals, and more. These professionals have multiple industry certifications, including CFP, CPA, MBA, CFA, and ChFC.

Additionally, the firm’s decisions are based on cutting-edge research from some of the leading data providers in the United States. This Chapel Hill financial advisory firm is of the opinion that expert knowledge leads to good financial choices. 

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Triad Financial Advisors Review

As one of the top financial advisors in Greensboro, Triad Financial Advisors has been offering its services for more than 30 years. The Triad team comprises experienced and trusted professionals who have helped a variety of people with their financial issues under the philosophy of long-term planning.

This top wealth management firm in North Carolina offers a wide variety of comprehensive services in investment management and financial planning. Triad’s process includes taking a long-term disciplined investment approach, emphasizing asset allocation strategies and diversification to help reduce risk.

The goal is to help clients navigate their financial paths no matter what happens at various stages in life.

Triad is dedicated to helping its clients through a variety of life changes:

  • Planning for retirement
  • Disability
  • Career or job change
  • Receiving an inheritance
  • Recent death of a loved one
  • Divorce
  • Selling a business

Key Factors that Enabled This Firm to Rank as a Top Wealth Management Firm in North Carolina

Fee-Only Firm

Triad Financial Advisors is a fee-only wealth management firm in North Carolina. This is a particularly appealing feature for prospective clients worried about advisors who may not have their best interests in mind.

Often, but not always, conflicts of interest are caused by a portion of the financial advisor's compensation deriving from sales or the sale of a particular product. Fee-only financial advisors charge a fixed fee for their services. Their success and future business is based on their client's success. 

Triad Financial Advisors's fee-only model can bring peace of mind to customers who want to know that their advisor is managing their money with the client's future in mind—not their personal bottom line. 

Community Commitment

Triad Financial Advisors is quite active in the Greensboro community. They support a number of organizations including the YMCA, the Community Foundation of Greater Greensboro, United Way of Greater Greensboro, March of Dimes, and the Women's Resource Center of Greensboro. 

This wealth management firm in North Carolina also provides a number of helpful instructional resources for people who want to continue their financial education. They have an entire page of videos on topics related to social security.

This team of financial advisors in Greensboro also offers a Retirement 101 course. This course covers topics like preparing for retirement, choosing between different retirement plans, learning how to invest strategically, and more. 

Wide Range of Services

Triad offers a great variety of services which fall into the general categories of personal finance planning, retirement income distribution planning, retirement readiness strategies, investment management services, business financial planning, and insurance. Some details are listed below:

  • Retirement Readiness Strategies: These services include coordination of income sources, maximization of social security benefits, Medicare planning, and tax strategies.
  • Personal Financial Planning: These services are comprehensive, customized, and multi-generational.
  • Investment Management Services: Triad offers these services across asset classes, from stocks, bonds, and mutual funds to trust account management.

Read More: Best Financial Advisors in Charlotte & Asheville, NC | Ranking | Top Wealth Managers

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Woodward Financial Advisors Review

Woodward Financial Advisors is a fee-only, independent financial advisory firm located in Chapel Hill, North Carolina.

This Chapel Hill financial advisory firm works as a team to help clients achieve their goals and dreams, resolve questions and concerns, and clarify priorities.

Woodward Financial Advisors takes on a holistic point of view when it comes to investments. It carries the belief that investments must be addressed in conjunction with a client’s entire financial picture.

This comprehensive view, the professional credentials of the firm’s team, and its fee-only status make Woodward Financial Advisors an attractive choice when it comes to financial advisors in Greensboro and surrounding areas.

Key Factors that Enabled This Firm to Rank as a Top Wealth Management Firm in North Carolina

Comprehensive View

Woodward believes that by taking a proactive role, clients can better control their financial futures. Comprehensive planning is an essential aspect to this proactive approach and is a key facet of this North Carolina wealth management firm's services.

During the planning process, this team of financial advisors in Chapel Hill assess all aspects of a client’s financial situation, including income, expenses, debt, insurance, taxes, retirement savings, estate planning, and investments.

By taking the time to understand each individual client, this wealth management firm in North Carolina is able to create specific, coordinated approaches to helping clients craft their plans.

This comprehensive approach also puts the firm in the best position to provide spot-on recommendations for issues such as tax planning and cash flow.

Clear Wealth Management Process

Woodward Financial Advisors wealth management process begins with the formation of an investment policy statement. This document is the map by which the firm will help clients reach a variety of financial objectives. It contains the following elements:

  • Clear articulation of goals and dreams
  • Investment time horizon
  • Diversification among asset classes and securities
  • Cash flow needs
  • Asset allocation targets
  • Tax issues and efficiency in investing
  • Estate planning
  • Risk tolerance assessment


One good way to determine if a financial advisor in North Carolina is right for you is to read some of the articles that they have written. 

Woodward Financial Advisors has had a variety of its articles published by some of the leading industry publications, including and Financial Planning magazine. Recent titles include "Planning for the Next Stage of Retirement” and "Why Investors Shouldn't Be Greedy."

Conclusion—Top 9 Financial Advisors in Greensboro, Chapel Hill, and Winston-Salem, North Carolina

Now that you have read this list of the top financial advisors in Greensboro, Chapel Hill, and Winston-Salem, North Carolina, you should be better prepared to answer these questions:

  • Where can I find the best financial planning, wealth management, and asset management services in North Carolina?
  • Where should I go if I am looking for additional services like estate planning, tax management, and risk management?
  • What types of fees do financial planners in North Carolina charge, and which financial advisor is best for me?

The answer to the question of which financial advisor or wealth manager you choose in North Carolina will depend on your individual goals, needs, and desires. But as you've seen from this review, top firms have processes in place that can address the unique financial circumstances of different individuals. 

The next step to take is to choose three to five firms from the list that seem to best suit your needs and set up appointments to meet the advisors.

Afterward, you will have all of the information you need to make an informed decision and move one step closer toward achieving your financial dreams.

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