Intro – Southwest Financial Federal Credit Union Reviews & Ranking


AdvisoryHQ recently published its list and review of the top credit unions in Dallas, Texas, a list that included Southwest Financial Federal Credit Union.

Below we have highlighted some of the many reasons Southwest Financial Federal Credit Union was selected as one of the best credit unions in Dallas, Texas.

Click here for a detailed review of AdvisoryHQ’s selection methodology: AdvisoryHQ’s Methodology for Selecting Top Banks and Credit Unions.


Southwest Financial Federal Credit Union Review


A well-established and respected credit union in Dallas, Southwest Financial Federal Credit Union was founded in 1962 as the Kro-Dal Employees Federal Credit Union.

It was initially only for Kroger employees and their families. Now, SWFFCU has more than $50 million in assets and over 10,000 members. There are two full-service locations in The Woodlands and Dallas, and thousands of shared centers members can access throughout the country.

As with other credit unions, SWFFCU is not open to the general public, but membership is available to people who are part of a Select Employee Group. The mission statement of this Dallas credit union includes building relationships through the creation of opportunities and empowering members to do more.



Image Source: Southwest Financial Federal Credit Union

Key Factors Leading Us to Rank This Firm as One of This Year’s Top Credit Union Firms

Upon completing our detailed review, Southwest Financial Federal Credit Union was included in AdvisoryHQ’s ranking of this year’s best credit unions based on the following factors. 

Southwest Financial Federal Credit Union Review: Checkless Checking

Checkless Checking is an account for anyone who wants the conveniences of a traditional checking account but doesn’t want to actually write paper checks. It’s also a good account option for people who might not qualify for other accounts because of problems with Telecheck or Chex systems.

This account is a web-based checking account that also includes online education modules so that account holders can learn how to manage their checking account effectively.



Southwest Financial Federal Credit Union Review: Better Than Free Checking

The most popular checking account option from Southwest Financial is called Better Than Free. This popular account includes a debit card, mobile banking, and eStatements.

It has no monthly service fees, and there are overdraft protection options.

As well as those benefits, worldwide ATM usage is free, and online check images are included so you can have complete access to your spending and transactions. The first box of checks is also included for free, but a Primary Savings Account is required for this account.

Southwest Financial Federal Credit Union Review: Brokerage Accounts

In addition to standard account and service offerings, Southwest Financial also partners with Members Financial Services Mutual to provide members with exclusive insurance and investment opportunities to complement what they already use from the credit union.

Members can easily set up a brokerage account or get help regarding retirement and education planning, estate planning, and asset protection.

This is an offering that makes it possible for members to streamline every aspect of their financial lives into one convenient, central location.

Southwest Financial Federal Credit Union Review: Skip-A-Payment

The Skip-A-Payment program lets those members that have loans through Southwest Financial to quite literally skip a payment on the loan. If they need to keep extra cash in their pocket that month, they can print and complete a form and return it to the credit union within ten days before the next payment is due.

Loan holders who qualify can skip up to two payments a year.

Other loans and loan-related services available from Southwest Financial include Hassle Free Loans, credit builders, and a loan planner tool.



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Reasonable efforts have been made by AdvisoryHQ to present accurate information, however all info is presented without warranty. Review AdvisoryHQ’s Terms for details. Also review each firm’s site for the most updated data, rates and info.

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