Santori & Peters Review

Santori & Peters, Inc. is a Registered Investment Advisor based in Monroeville, PA. The firm is organized as a C corporation under the laws of Pennsylvania. It has been providing investment advisory services since 1985 and has 86+ years of combined professional experience.

Most of its clients are retail affluent individuals. It has current assets under management (AUM) of $102,148,000 in a total of 211 accounts. The average account holds $484,000.

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The firm is registered with state authorities in Florida, Ohio, Pennsylvania, and Texas.

History – How Did Santori & Peters Start?

Santori & Peters was founded by Norman Santori and Maria Peters in 1985.

Since then, the firm has served a small and exclusive group of clients who expect the best independent, objective, and personalized wealth management advice from their advisors.

The firm strives to not only meet those expectations but to exceed them, as it helps its clients accumulate, preserve, and distribute their personal wealth.

Maria E. Peters, CFP, AIF (1932–2014) was a co-founder of Santori & Peters, Inc. She passed away in 2014, after several years of retirement. Born in Hungary during World War II, Maria was educated and grew up in Switzerland.

She immigrated to the United States with her family in 1947 to rejoin her father who was working on his own research project for Westinghouse Research Corporation.

The family settled in Mt. Lebanon, Pennsylvania, where Maria graduated from Mt. Lebanon High School with honors. She then went on to attend Carnegie Mellon University, School of Architecture.

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What We Like About Santori & Peters:

1. Santori & Peters is fee-only: A fee-only advisor is one whose sole source of remuneration is the client. A fee-only advisor does not receive commissions or compensation of any sort that is contingent on the purchase or sale of a financial product.

A fee-only advisor is also under a fiduciary duty to his/her clients and must always place a client’s interest first. 

2. Santori & Peters thinks ahead: The firm lives by the maxim tempora mutant et nos mutamur in illis, which translates as, “Times change, and we change in them.” This is a (timely) reminder that nothing in life is static. All is ever-changing, and we should always be looking ahead.

3. Santori & Peters primarily invests in mutual funds and exchange-traded funds (ETFs).

Mutual funds and ETFs are professionally managed, collective investment systems that pool money from many investors and invest in stocks, bonds, short-term money market instruments, other mutual funds, other securities or any combination thereof.

The fund will have a manager that trades the fund’s investments in accordance with the fund’s investment objective. Exchange-traded funds differ from mutual funds in that they can be bought and sold throughout the day like stock, and their prices can fluctuate throughout the day.

The returns on mutual funds and ETFs can be reduced by the costs to manage the funds. Some mutual funds are “no load” and charge no fee to buy into or sell out of the fund. Other types of mutual funds do charge such fees which can also reduce returns.

4. Santori & Peters leaves no investment stone unturned. The firm employs a variety of analytical strategies.

It employs charting analysis: looking at price and volume information for a particular security in an attempt to predict future price movements based on price patterns and trends.

It practices fundamental analysis: analyzing individual companies and their industry groups to measure the true value of the company’s stock compared to the current market value.

It uses technical analysis: studying past price patterns and trends in the financial markets to predict the direction of both the overall market and specific stocks.

The firm also purchases securities for different time horizons, from less than a year to many years.

5. Santori & Peters plays it safe: The firm uses Charles Schwab & Co. as a custodian.

As such, its brokerage accounts are under the aegis of the Securities Investor Protection Corporation (SIPC).

The SIPC protects the securities and cash in your brokerage account up to $500,000.

The $500,000 protection includes up to $250,000 protection for cash in your account to buy securities. Charles Schwab & Co. brokerage accounts are also covered by international insurers such as Lloyd’s of London.

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Santori & Peters Regulatory Assets Under Management (AUM):

All of the firm’s accounts are discretionary.

The total assets under management (AUM) is $102,148,000.

A discretionary account allows the investment manager to make investment decisions on the client’s behalf. A non-discretionary account requires the client’s authorization before any investment action is taken.

Santori & Peters – Services:

Personal Financial Planning and Personal Financial Consultation: The firm charges a fixed fee for financial planning services, which generally ranges between $2,500 and $10,000.

The fee is negotiable depending upon the complexity and scope of the plan, your financial situation, and your objectives. If you only require advice on a single aspect of your finances, the firm offers general consulting services on an hourly basis. Their rate for such services is $150 per hour.

Total Asset Management System (TAMS): The firm offers a total asset management service under which it develops an individual profile of your needs, provides a written program and analysis of your financial situation, and recommends specific investments.

The TAMS program is implemented through Charles Schwab & Co., Institutional Services, SEI Investments, the SEI Trust Company or Jefferson National Securities Company, among others. After the firm constructs your investment portfolio, it will monitor its performance on an ongoing basis and will re-balance it as required by changes in market conditions and in your financial circumstances.

Pension & Qualified Retirement Planning: The firm offers pension consulting services to employee benefit plans on a discretionary basis.

The plan provider will adopt a qualified written retirement plan that complies with the legal requirements.

The firm will serve only as an investment advisor. In addition to asset management, the firm’s services may include an existing plan review and analysis, plan-level advice regarding fund selection and investment options, education services to plan participants, investment performance monitoring, and/or ongoing consulting.

Santori & Peters’ Address Information:

One Monroeville Center, 3824 Northern Pike, Suite 450, Monroeville, PA 15146-2141

To Contact Santori & Peters:

Tel: (800) 667-6261

Tel: (412) 373-6904

Fax: (412) 373-6903

Contact Page:

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