Is Modlily a Scam? Is the Site Safe? Here is Everything You Need to Know About Modlily (Australia, UK, Canada and US)
For many consumers, part of the thrill of shopping online is the ability to find new brands and styles from retailers all over the world. If you love finding new styles at discount prices, you may have heard of Modlily.
Advertised heavily on social media, Modlily is known for their affordable price tags and on-trend clothes—but how do you know that you can trust this retailer? Where is Modlily located? Is Modlily a legit website, or is it a scam?
In this AdvisoryHQ Modlily review, we’ll give you a complete overview of what you can expect from Modlily, including:
- Modlily clothing
- Modlily customer service
- Modlily returns
More importantly, we’ll look at Modlily customer reviews and complaints from shoppers in Canada, the US, the UK, and Australia to determine whether Modlily is legit or a scam.
If you’ve seen their colorful ads pop up on social media but aren’t sure if you should start shopping with Modlily, read on—this AdvisoryHQ Modlily review was made specifically with you in mind.
Modlily Review | What is Modlily? Where is Modlily Located?
Modlily is a global online retailer that sells a wide range of clothing to resellers and individual shoppers. Modlily clothing categories include Dresses, Tops, Swimwear, Jumpsuits, Plus Size, and more (including Jewelry).
As an international retailer, Modlily ships to countries across the globe, including the US, Canada, Australia, and the UK.
AdvisoryHQ Modlily Review
Where is Modlily Located?
While not always the case, location can play a significant role in determining whether a retailer is worth shopping with. Not only can location impact the amount of time it takes to receive Modlily clothing, but it can also have an effect on the overall product quality as well. So, where is Modlily located?
Their website lists an address in Shanghai, China as their primary place of business, though they are careful to note that this is not the return address. (Shoppers will only receive a return address once their request has been approved.)
According to their FAQ, Modlily ships from warehouses located in China and the US, with “multiple warehouses all over the world.”
Note: This AdvisoryHQ review found that Modlily shares the same address as Rosewe, one of many clothing manufacturers known for traits like unreachable customer service, complicated return and refund processes, stolen images, and low-quality products (according to a 2016 journalistic investigation by BuzzFeed News).
Modlily Review | Overview of Modlily Returns & Customer Service
Before you start loading up your online cart, you should know exactly what to expect should you need to make a return. In the sections below, you can find a detailed overview of Modlily returns and customer service policies.
According to their website, Modlily returns can be made within 30 days of receiving your package. The process for Modlily returns includes:
- Logging into your online account
- Submitting a ticket to customer service with the reason for your return
From there, requests for Modlily returns will have to be reviewed and approved by a customer service representative. This is called an RMA, or a Return Merchandise Authorization. While Modlily states that they offer a “full refund on all items that have been returned,” shoppers should keep in mind that the buyer is responsible for return shipping fees.
With shipments coming largely from China, the fees associated with Modlily returns can often be cost-prohibitive, a fact mentioned by many Modlily reviewers (see below sections on Modlily reviews from the BBB, SiteJabber, and TrustPilot).
Modlily Customer Service
Because Modlily’s location is in China, shoppers can expect drastic differences in the ability to reach a customer service representative. Modlily customer service is available during 9 PM-11:30 PM and 1 AM-6AM Eastern Standard Time. Shoppers can connect with customer service through:
- Live chat
- Facebook message
According to reviews from shoppers, Modlily customer service is either extremely difficult to reach or not helpful, with many Modlily reviews stating that customer service replies seem as though they are automated.
Modlily Review | Modlily Reviews on BBB
The Better Business Bureau has awarded Modlily an overall rating of “F,” with a composite score of 1.18 stars out of 5. Although there are only 11 reviews of Modlily, only one Modlily reviewer gave their experience with Modlily clothing a positive rating.
Modlily reviews on BBB address a range of issues, including a frustration process for returns and refunds, as well as the overall poor quality of Modlily clothing. One such Modlily reviewer says:
I received the items I ordered and the quality is horrible. The clothes don’t fit either. I’ve been trying to get them to send me an address to return the itmes for an out-of-pocket shipping fee, but they just keep bargaining and asking for partial refunds in exchange for keeping the useless items. Horrible experience. I was not aware they were internationally based and was charged an extra $5 in international transaction fees. Dreadful experience and very costly in the end. All the “glowing” customer reviews are in broken English, so probably not real.
Additionally, there are 20 official complaints that have been filed against the online retailer. The majority of Modlily complaints address issues with the product or service, such as:
- Being unable to cancel an order
- Modlily customer service is only available through creating a “ticket”
- Clothing sizing is significantly smaller than listed on size charts
- Inability to receive a refund for a defective product
Based on Modlily reviews on BBB, shoppers believe that they have fallen victim to a Modlily scam, due primarily to the complicated return and refund process.
Modlily Review | Modlily Reviews on SiteJabber
There are more than 1,400 reviews of Modlily on SiteJabber, giving the retailer an overall rating of 3 stars out of 5. Approximately 34 percent of shoppers gave their experience with Modlily clothing a full 5-star rating.
Positive Modlily Reviews
Customers who leave positive reviews of Modlily on SiteJabber profess that the site is a great place to get stylish clothing at an affordable price.
One such reviewer states that she was “very impressed” with her purchases, saying that she loves the fit and believes that her Modlily clothing looks even better in person than in the photos.
Interestingly, a large percentage of positive Modlily customer reviews come from shoppers who purchased bathing suits. Although some note that shipping does take a little longer and that sizing is smaller than in traditional stores, Modlily reviewers maintain that the quality of clothing is worth the wait.
Modlily Reviews on SiteJabber
Negative Modlily Reviews
Approximately 53 percent of Modlily reviews on SiteJabber are negative, with shoppers recounting a wide range of issues with the retailer’s shipping, returns, and refund policies.
Because Modlily customer service is difficult to get a hold of, returns are equally as difficult to get approved. Even when a return is approved, it’s unlikely that the customer will get a full refund, as one Modlily reviewer states being offered only 80 percent of the purchase price.
Other critical Modlily customer reviews point out that the overall quality of Modlily clothing is simply not worth what they paid. One such reviewer warns to stay away from Modlily entirely, saying that “You wait over a month to get your order and receive cheap quality unfinished clothes, sizes are misrepresented…a large is meant for a child.”
By and large, Modlily complaints point to significant discrepancies with what US-based consumers have come to expect in terms of responsiveness, product quality, and a buyer-facing approach.
Modlily Review | Modlily Reviews on TrustPilot
There are over 1,150 Modlily reviews on TrustPilot, giving the site an overall rating of 2 stars out of 5. Approximately 34 percent of shoppers rated their experience with Modlily clothing as “Excellent,” while 46 percent gave a rating of “Bad.”
Positive Modlily Reviews
Modlily reviewers praise the site for offering well-made, affordable clothing, with many stating that they had no idea that the manufacturer was even based in China. For example, one Modlily reviewer says:
I’m very happy with my Modlily purchase! The fabric is high quality, the construction is flawless, and the price was great! The delivery time was a little slower than we spoiled Americans prefer, (thanks, Amazon!) but, since I expected it was going to take a while, I have no complaints.
As seen in previous positive Modlily reviews, a significant number of satisfied shoppers mention purchasing swimsuits, saying that their suit fit perfectly and was made with high-quality fabric.
Overall, positive Modlily reviews highly recommend shopping on the site, saying that although Modlily clothing may take a long time to ship, the wait is well worth it.
Note: This AdvisoryHQ review found multiple Modlily reviews from the same individual, as can be seen here and here. While this may not be an error on the retailer’s fault, it is helpful to note, as these can unintentionally skew the ratio of positive to negative Modlily reviews.
Modlily Reviews on TrustPilot
Negative Modlily Reviews
One of the most common elements throughout critical Modlily reviews on TrustPilot is that the retailer is not customer-focused. Frustrated shoppers are quick to point out that refunds and returns are not only difficult to obtain, but they also end up costing the buyer more money in the long run.
For example, one Modlily reviewer states that they were offered either a 50 percent refund or the option to pay for shipping back to China, a cost which was too high to justify the trouble.
Perhaps not surprisingly, a significant number of Modlily reviewers state having to open disputes with their bank, their credit card, or with PayPal in order to obtain a refund.
As one Modlily reviewer warns:
Don’t order from Modlily! Terrible quality material and bad workmanship. They also “play games” when you contact them to schedule a return. Insist on a FULL refund and threaten to contact your credit card company if they give you a hassle.
Modlily Review | Modlily Complaints
While Modlily complaints can be found while looking through negative Modlily reviews, there are also a number of forums available for frustrated shoppers to voice their concerns.
One such website is Pissed Consumer, which has collected over 2,800 Modlily complaints from shoppers across the globe. With an overall rating of 1.4 stars out of 5, the most common themes among these complaints are:
- Customer service is largely unreachable, which makes the return/refund process impossible
- Modlily clothing is very poor quality and often does not match the advertised picture
- Size chart is way off, causing shoppers to accidentally order clothing that is much smaller than intended
- Orders take months to arrive, and are often sent with missing items of clothing
Perhaps the most common element across all Modlily complaints is a warning to potential shoppers to avoid Modlily altogether. As one Modlily reviewer says:
I will NEVER order anything from Modlily again. I don’t recommend them at all. You can get better swimsuits at lower prices on several other websites that are legitimate and actually have a way for customers to reach them and get an answer to inquiries.
Another important consideration to take from Modlily complaints is the average amount of money lost by shopping through the site, either by receiving unwearable items or being unable to receive a full refund. Modlily complaints on Pissed Consumer report that the average loss for individual shoppers is $96, with nearly $60,000 in total losses.
Modlily Review | Is Modlily Legit? Is Modlily a Scam?
Based on positive Modlily reviews from satisfied shoppers, Modlily does appear to have a strong following of repeat customers.
However, repetitive issues with customer service, returns, shipping, and overall quality detailed by frustrated Modlily reviewers have caused many shoppers to ask the questions: Is Modlily a legit website? Is Modlily a scam?
Even more troubling is that many Modlily reviewers already assume that they have been a victim of a scam, primarily due to unresponsive customer service, difficulty obtaining a refund, and the overall poor quality of Modlily clothing.
See the sections below for a detailed discussion on whether Modlily is a legit site, or if this retailer is looking to take your money and run.
Is Modlily Legit?
One of the most important aspects of determining whether Modlily is a legit website comes from analyzing the security settings. Is Modlily legit and safe to enter your credit card information?
Modlily.com has an “https” prefix and a small green lock. As such, your credit card information data is transmitted with Secure Sockets Layer, providing an additional layer of security which has now become a global online standard.
Based on hundreds of Modlily reviews from shoppers who have received their packages and spoken with customer service, Modlily is more than a website—it is a business with an address, contact information, stock warehouse, and customer service department.
In terms of online security and basic function, yes, Modlily is a legit website. However, just because Modlily.com will let you place an order, that doesn’t mean that you should. There are plenty of reasons to doubt whether Modlily clothing is the best way to spend your money, as detailed in the sections below.
Modlily Clothing Reviews
Is There a Modlily Scam?
With the majority of Modlily reviews detailing significant issues with customer service, shipping, returns, and the overall poor quality of Modlily clothing, many shoppers believe that they have fallen victim to a Modlily scam.
So, is Modlily a scam? Based on complaints and reviews across the web, Modlily certainly does not appear to care about the customer’s best interests. Shipping is unreliable, refunds are difficult (if not impossible) to get, and for many shoppers, the quality of Modlily clothing is significantly lower than expected.
Although concerning, the above characteristics are commonly seen in retailers based out of China. Despite criticism on stolen images, low-quality products, frustrating return processes, and dismal customer service, there has not yet been any legal action taken against Modlily as a scam.
Ultimately, Modlily complaints demonstrate that the retailer has a number of issues with quality control and customer service to address, which should make any online shopper think twice before filling up their cart.
AdvisoryHQ Conclusion: Is Modlily Clothing Worth It?
Is Modlily clothing worth a shot? Although there are hundreds of satisfied shoppers who would answer “yes,” the vast majority would respond with a resounding “no.” Unfortunately, as is the case with many overseas manufacturers, Modlily falls into the trap of flashy advertising for clothing that either never arrives or looks and feels cheap.
Additionally, based on customer reviews, Modlily customer service is practically nonexistent, a fact which is supported by the lack of response or attempt to resolve Modlily complaints online.
While there is no concrete evidence that Modlily is actively trying to scam shoppers, that doesn’t mean that you should give them your money. With poorly made clothing, substandard customer service, and inaccurate sizing, Modlily ultimately earns a 1-star rating as a retailer to avoid entirely.
Rather than trying to save a few dollars by taking a chance on Modlily clothing, shoppers in the US, Canada, the UK, and Australia would be much better off choosing retailers with a demonstrated commitment to flexible policies, responsive customer service, and high product quality.
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