Intro: Detailed Review of Chicwish.com


Knowing where you can shop online and get excellent service and quality products isn’t always easy. You need to weed through several sub-standard product sites to find the true gems that have unique styles at affordable prices.

In this review of Chicwish.com, we’ll take a look at one of the popular online fashion websites whose ads you may have seen in your social media feed. Chicwish focuses on providing women’s fashions that are unique and have a cosmopolitan emphasis.chicwish black and white logoIn the sections below, we provide a detailed overview of the retail site and the company behind it, including a comparison of website photos to the customer photos of the same products, Chicwish reviews from several review sites, pricing, and much more.


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Overview of Chicwish.com & Parent Company


Chicwish was founded in 2011 and has teams in the U.S., U.K., and Asia. This boutique-style website is focused on providing vintage-inspired and handmade collections as well as fashions that fit a cosmopolitan look, with a blend of East and West.

While the website notes that it caters to the younger generation, its styles have a timeless quality without distinct age barriers. They would be suitable for women at any stage in life.

The company provides both U.S. and U.K. addresses on its About Us page, which is a good sign of a legitimate online retailer. There are many fashion sites online that have no physical contact details listed, which can be a red flag for shoppers.

Chicwish notes that its fashion buyers have over eight years of experience in the industry. Reviewing its site, you can see this reflected in the styles, which tend to have a classic, sophisticated look that appears both comfortable as well as fashionable.

chicwish classic accessories

Examples of Chicwish.com fashions.

Company Details for Chicwish

Chicvision Technology Co., Limited is noted as the company behind Chicwish on the company’s privacy policy page. The firm’s U.K. location is noted as DGL-CHICWISH and the U.S. location as CHICWISH.

Chicvision Technology has a registered office address in London, UK, and was incorporated on August 31, 2018. This would indicate that Chicwish.com possibly operated under a different company prior to that date since the website domain has been registered since 2011. The company’s registration notes two active officers, one is based in London, UK and the other is based in Jiangmen City, China

One common question many people wonder about when shopping online clothing sites these days is if most of the garments come from China or other Asian countries. In the case of Chicwish, it looks like the United Kingdom is the source of many of its imports.

The last four shipments by Chicwish that are noted on Import Genius all have UK origins. This would indicate that Europe is one of the main originators of the site’s clothing shipments (at least recently).


Clothing Price Ranges


The pricing on Chicwish is not so cheap that you worry about the site being a scam, but not so expensive to put the fashions out of reach for the average shopper. This is a good sign because multiple online clothing sites offer deals that sound too good to be true, and they oftentimes are.

However, on Chicwish, you’ll see commonsense prices and discounts without seeing any red flags from prices so low that they couldn’t possibly be attached to a quality product. The prices on this site can reasonably be expected to reflect high-quality fashions.

The site offers the following clothing categories:

  • Tops
  • Dresses
  • Bottoms
  • Outerwear
  • Accessories
  • Loungewear
  • Swimwear
  • Kids (including Mommy & Me sets)

Here are a few examples of general average price ranges at Chicwish.com:

  • Long-sleeved blouses and sweaters: $40 – $70
  • Skirts: $30-$50
  • Pants: $40-$50
  • Dresses: $50-$80
  • Coats: $70-$100
  • Active Wear: $40-$50

The site is also currently offering 5% off orders over $50 and 10% off orders over $100. The retailer also offers free shipping on orders over $50.

Here are several examples of the styles of clothing you’ll find when shopping at Chicwish.com in the site screenshots below.

chicwish winter accessories

chicwish neutrals

The styles are fashionable and there is a good selection of different colors as well as neutrals. The images on the site are also professionally done, which is another sign that this is a top-tier online retailer and not one of those budget sites with questionable quality.

In the next section of the review, we’ll go through Chicwish.com reviews from major 3rd party review websites and also include photos of how the clothing received by customers matches up with what is seen when shopping on the site.


Satisfied Customers (Chicwish Reviews)


For most online fashion retailers, you’re going to see a mix of positive and negative reviews.

Purchasing clothing online intrinsically has the possibility of things going wrong, such as ordering the wrong size, or not liking the garment once you get it as much as you did when looking at the model photo. Shipping times can also be a source of mixed reviews.

What we found with Chicwish is that positive reviews significantly outweighed the negative ones. While some shoppers weren’t happy with their purchases or the support they received, a majority on several major review sites were happy with their experience.

Here is an overview of the star ratings from reviews for Chicwish.com:

  • Sitejabber Chicwish Reviews: 4 out of 5 stars (110 reviews total), 78.6% positive reviews in the last 12 months.
  • Trustpilot Chicwish Reviews: 4.6 out of 5 stars (2,438 reviews total)
  • Better Business Bureau Reviews: 3.71 out of 5 stars (Average of 35 reviews)
  • Amazon Seller Reviews for Chicwish: 4.4 out of 5 stars (144 reviews total), 84% positive in the last 12 months

It is important to note that on its website, Chicwish offers store points for reviews, but this looks only to be for reviews that it posts on its own website, and not for reviews posted on 3rd party sites. It also has limits on the points people can earn and the person can only review an item they’ve actually purchased.

At AdvisoryHQ, we always visit 3rd party websites when assessing the reputation of a company.

It appears that a majority of reviewers would recommend Chicwish and are happy with their purchases.

Those that weren’t happy with their shopping experience at Chicwish.com noted:

  • Difficulty making an exchange
  • Hard to cancel an order
  • So-so quality

Praise that was repeated in multiple reviews includes:

  • Excellent quality
  • Beautiful & fashionable clothing
  • Fast shipment
  • Great value for the quality

Quality of Garments – Do You Get What You Purchased?

One of the most important things to know about shopping at an online fashion site is whether what you buy is going to be what you get. Many people shopping nefarious sites that offer rock bottom prices, often end up getting items that look nothing like the photo.

We did not find that problem with Chicwish. In fact, reviewers noted over and over again how the clothing they received looked exactly like the photo on the retailer’s website.

Here are three side-by-side photos showing the item as it is shown on either Chicwish.com or the Chicwish.com Amazon shop versus the customer’s photo.

Photo on Chicwish.comCustomer’s Photo

(Annette K. – Review on Sitejabber)

Chicwish dress photo on chicwish websiteChicwish customer review on Sitejabber
Photo on Chicwish Amazon ShopCustomer’s Photo

(Jamie W. – Review on Amazon)

chicwish dress photo on Amazon
Photo on Chicwish Amazon ShopCustomer’s Photo

Eliza – Review on Amazon

chicwish dress photo on AmazonReview on Amazon by Eliza for Chicwish

Haul/Try-on Videos

You can additionally see how customers feel about the fashions they receive in the following review videos for Chicwish:

  • Reviewer Lizzie in Lace

  • Reviewer MaryBethStyles


Free Returns & Exchanges for U.S. and U.K. Customers


One of the drawbacks that many shoppers run into when they want to return an item purchased from an international retail site is the return cost. Often, the shipping cost to return a product can eat up a significant amount of the refund.

US and UK shoppers at Chicwish don’t have this problem. The site generously offers free returns and exchanges for customers in both countries for their first return of any order.

Return policies for both countries at the time of this review are as follows.

US Return Policy:

  • You can return an item for a refund or exchange it for free if it’s the first return on an order shipped to the US.
  • If you’d like a refund, you must return the item within 30 days from the date you received it.
  • Additional returns on the same order must be made within 45 days of the initial purchase date.
  • For additional returns on the same order, customers can pay $7.99 for a pre-paid shipping label or ship the item at their own cost.
  • For defective or broken products, you can contact Chicwish customer support for a replacement, and it is not necessary to ship the defective item back.
  • Refunds take between 7-10 business days from receipt of your item and can be issued in-store credit or cash back to your original payment method.
  • If an item is received by Chicwish after 30 days from the shipment date, it is eligible for store credit only.

Chicwish Free Return & Exchange Policy

UK Return Policy:

  • You can return an item for a refund or exchange it for free if it’s the first return on an order shipped to the UK.
  • If you’d like a refund, you must return the item within 30 days from the date you received it.
  • Additional returns on the same order must be made within 45 days of the initial purchase date.
  • For additional returns on the same order, customers can pay £4.99 for a pre-paid shipping label or ship the item at their own cost.
  • For defective or broken products, you can contact Chicwish customer support for a replacement, and it is not necessary to ship the defective item back.
  • Refunds take between 7-10 business days from receipt of your item and can be issued in-store credit or cash back to your original payment method.
  • If an item is received by Chicwish between 31-40 days after the original order shipment date (as printed on your packing slip), it is eligible for store credit only.

Shipping Time Expectations


We found Chicwish to have straightforward policies on its website for shipping, returns, and refunds. These are all areas where retailers can lose business if they don’t keep customers happy.

Additionally, the site has a shipping estimate by country and method that is very helpful for customers that are trying to decide which shipping method to choose for their order.

Estimated Shipping Times at Chicwish.com are as follows:

  • All Shipments: 3 to 4 business days for processing time + shipping time
  • All Shipments: Estimated 3 to 5 days delay on the shipment due to COVID-19
  • General US Shipping Time Estimates: Between 6 to 10 days (we assume business days), depending on the shipping method.
  • General UK Shipping Time Estimates: Between 5 to 9 days (we assume business days), depending on the shipping method.

Shipping estimates for other countries can be found on the Delivery page.


Chicwish.com’s Unique Value Proposition


Chicwish is one of the online boutique fashion sites that looks to live up to the promises it makes on its website. This is a refreshing find for many consumers who enjoy shopping online for original fashion and great deals but don’t want to be disappointed when the package arrives.

This particular retailer stands out for a few reasons:

  • It gets high marks on quality merchandise
  • The images on the site correctly represent the products
  • The fashion is attractive and in a style that can be worn by younger and older women alike
  • The site doesn’t try to do too much, like some retailers, and sticks to doing what it does do very well
  • Free returns for US and UK customers
  • The prices are very reasonable for the quality of the fashions

In addition to a wide variety of women’s clothing, Chicwish also offers a small selection of kids’ clothes, this includes its “Mommy & Me” sets, which are adorable, matched outfits for a mom and daughter.

When on the Chicwish site, you get the same feeling as shopping in a local fashion boutique. The site has a distinctive style and clothing is presented in attractive images, illustrating that a great deal of thought and care has gone into both locating and sourcing the fashions and presenting them to customers.  


Chicwish Contact & Social Media Information


Social Media Links:

Contact Details:

U.S. Address:

2755 Dow Ave.
Tustin, CA 92780
United States
Tel: 415-244-2879

U.K. Return Address:

DGL-Chicwish
Unit 7, Marlin Park
Central Way, Feltham
TW14 0LG
United Kingdom

China Address:

Floor 3rd, Building 2, Dong Cheng Li
East District, Zhong Shan
China 528400
Tel: 18676010626

Websites:


AdvisoryHQ’s Objective Standards & Our Personalized Page Service

This Chicwish.com review was independently conducted by AdvisoryHQ.

Our focus is on the everyday consumer. All of our research and publications are conducted from the end-user consumer’s perspective, and we publish our top-ranking reviews for anyone to view for free.

Both ranked and non-ranked firms can also request to have a separate personalized profile, like the one above, which incurs a charge. 

For additional information on AdvisoryHQ’s methodologies, click here: AdvisoryHQ Methodologies. For information on AdvisoryHQ’s objectivity approach, click here: AdvisoryHQ’s Objective Process.



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Image Sources:

  • https://www.chicwish.com/
  • https://www.sitejabber.com/reviews/chicwish.com#photo_440349
  • https://www.amazon.com/gp/customer-reviews/R2NAMHBYUTMLSN/ref=cm_cr_dp_d_rvw_ttl?ie=UTF8&ASIN=B08NDP655D
  • https://www.amazon.com/gp/customer-reviews/R3MVMT8JEMT1P4/ref=cm_cr_dp_d_rvw_ttl?ie=UTF8&ASIN=B074KYWDRM
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