Intro: Ordering Groceries Online with the Newest Online Grocery Store

While we all have different grocery budget amounts, one thing is for certain—everyone loves finding a new way to save money on groceries.

We have all been frustrated by spending two or three times than expected at the supermarket—and even using coupons and searching for daily deals often isn’t enough to significantly save money on groceries.

In fact, according to the Bureau of Labor Statistics, the average American household spends an average of $585 per month on food. Of that, about $330 is spent on eating at home, which is a good estimate as to the average grocery budget.

Today, shoppers are actively finding new, innovative ways to save money on groceries. Whether it’s trying out online apps, delivery services, or help with meal preparation, there are plenty of opportunities to cut own your grocery budget.

Recently, online grocery stores have emerged as a way for shoppers to find cheap online groceries. One such grocery store online is Brandless, offering ways to save money on groceries by purchasing no-name brands at a fraction of the cost.

For budget-conscious shoppers, Brandless groceries, healthcare, beauty, and household items are the perfect fit—everything in the Brandless online grocery store is offered at steep discounts.

brandless review

Photo courtesy of: Pixabay

Before you start buying groceries online and filling up your virtual cart, how do you know that ordering groceries online through Brandless is worth it?

Can you really save money by choosing an online grocery store instead of your local supermarket? Should you order groceries online through Brandless for your next household shopping trip?

Our Brandless review will take an in-depth look at what the Brandless online grocery store is and how it works. We’ll also look at other Brandless reviews to see what other people are saying about this new grocery store online.

If you’ve been frustrated with the ever-increasing size of your grocery budget, keep reading—you might find that buying groceries online with Brandless is the best way for you to save money on groceries this month.

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Brandless Review | What is the Brandless Online Grocery Store?

Founded in July 2017 by Tina Sharkey and Ido Leffler, Brandless is an up-and-coming startup that promises to provide high quality, affordable, no-name brand essentials.

Everything in the Brandless online grocery store is priced at $3, including peanut butter, coconut oil, cleaning products, hand soap, lotion, and kitchen supplies.

All Brandless groceries and home items are exactly what the name suggests—they have no brand labels attached. By opting for no-name brands, buying from Brandless offers a unique opportunity to save money on groceries and other household items.

Along with the elimination of brand labels, a core component of grocery shopping online with Brandless comes from simplifying consumer options.

For example, rather than spend time sifting through fifty different types of peanut butter, this grocery store online offers just three: Organic Creamy, Organic Peanut Powder, and Organic Crunchy.

Our Brandless review found that this principle applies across the board for all items in the online grocery store. Brandless seeks to make grocery shopping online as simple and convenient as possible by narrowing your selection down to pure basics.

Shop with or Without a Subscription

Their newest program, B.More, offers grocery shopping online through a yearly membership subscription. For $36 each year, members of the B.More program receive free shipping on all orders over $48.

Additionally, purchases made by B.More members sends two meal donations through a partnership with Feeding America.

Conversely, our Brandless review found that shoppers can still save money on groceries without signing up for a B.More membership.

Making an account is free, and requires entering in your name and your email address. Shipping is free on all orders above $72, and a flat rate of $9 for all other orders.

B.More offers grocery shopping online

Photo courtesy of: Brandless

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Shop Bundles

A unique feature of buying groceries online through Brandless is the ability to purchase pre-arranged, themed bundles of no-name brands. These include:

  • Brandless Bundle—Collection of staff favorites
  • Office Starter Kit—Focused on snacks & beverages for a break room
  • Brandless Beauty Basics—Skin care & oral care items
  • Road Trip Kit Spoon University—Healthy snacks

Value-Driven Company

Aside from cheap online groceries, a large part of the appeal towards Brandless groceries comes from a commitment to value.

Brandless is strongly committed to providing no-name brands that are equally as good for your personal needs as they are for your wallet. According to their About Us page,

At Brandless, we put people first. That means you. We know your values are important and you look for better-for-you products in every aspect of your life. So do we! Around here we focus on “just what matters.”

That starts with offering products that match your values, preferences, and at times requirements—where it matters our products are non-GMO, sometimes organic, fair trade, kosher, gluten free, no added sugar and more. It’s different for everyone.

no-name brands

Photo courtesy of: TechCrunch

In fact, our Brandless review found that shoppers can easily filter their search for cheap online groceries using the Shop By Values feature. This allows shoppers to order groceries online under the following categories:

  • Certified Organic
  • Gluten-Free
  • NonGMO
  • Vegan
  • No Added Sugar
  • Kosher

For shoppers who want to save money on groceries without sacrificing quality, this commitment to values and dietary needs certainly makes Brandless a competitive option for grocery shopping online.

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Brandless Review | What Kinds of Brandless Groceries Are Available?

As an online grocery store, Brandless only carries non-perishables, which means that you will not find produce, bread, dairy, frozen goods, or meat.

Although the Brandless online grocery store may have limited options compared to a neighborhood grocery store, Brandless does carry a wide range of products, including:

  • Oatmeal & Granola
  • Nut Butters & Fruit Spreads
  • Coffee & Tea
  • Snacks
  • Candy
  • Pastas & Sauces
  • Rice, Grains & Beans
  • Salsas & Mexican
  • Quick Prep Meals
  • Honeys & Syrups
  • Condiments & Sauces
  • Dressings & Marinades
  • Oils & Vinegars
  • Baking & Mixes

Our Brandless review found that there are also plenty of non-grocery products available through the Brandless online grocery store, including:

  • Cleaning Products
  • Dishwashing
  • Hand Soaps
  • Facial Skin Care & Accessories
  • Lotions
  • Oral Care
  • Feminine Hygiene
  • Plates, Bowls, & Mugs
  • Kitchen Supplies
  • Writing & Journals
  • Cotton Balls, Rounds, & Swabs

With a wide range of categories to choose from, rock-bottom prices, and strong company values, the Brandless online grocery store is poised to become one of the best places to purchase value-centered, no-name brand home essentials at a fraction of the cost.

Even better, all no-name brands in this online grocery store are held to high Standards of Quality, which includes the elimination of animal testing, parabens, sulfates, and more.

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Brandless Review | How Are Brandless Groceries So Cheap?

Grocery shopping online through Brandless is certainly one of the most affordable options available—with everything priced at $3, it’s hard to argue against their cheap online groceries.

Even more surprising is their commitment to providing wholesome, healthy options that revolve around specific values, like certified organic, no added sugar, and GMO-free products.

How can grocery shopping online with Brandless be so cheap? Does cheap grocery shopping online mean that shoppers are getting low-quality products?

According to Brandless, the affordability of their no-name brands comes from eliminating what they call BrandTax™.

What is A Brand Tax?

“Brand tax” is a larger term which refers to all the hidden costs associated with buying from a recognized brand.

These costs include (but are not limited to) warehouse storage, advertisements, commercials, packaging design, and a host of other factors that contribute to product markups.

Brandless estimates that the collective cost of the brand tax can cost shoppers up to 40 percent more, increasing to 370 percent for some beauty products.

online grocery store

Photo courtesy of: Brandless

Increasing awareness of “brand tax”—and eliminating these hidden costs—are two cornerstones of the Brandless online grocery store.

In fact, our Brandless review found that the company will even calculate BrandTax™ quarterly to show users exactly how much they saved by purchasing no-name brands, increasing the value of grocery shopping online.

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Brandless Review | What Do Brandless Reviews Say?

Because Brandless is such a new company, there are not many Brandless reviews available on traditional sites like TrustPilot, SiteJabber, or Better Business Bureau.

However, for those who are curious about what the experience of grocery shopping online is like, our Brandless review found a short thread on Chowhound that provides a few Brandless reviews from actual shoppers.

One user gave a positive Brandless review, commenting on the high quality and flavor of their grocery items. They were also very satisfied with the beauty products from Brandless, saying:

Give it a try is all I have to say…I am going to put in another order and see how more products are. I know they are adding more products as they go.

Many comments on this thread come from users who are curious about grocery shopping online with Brandless, but have not yet used the site to order groceries online.

Although they aren’t Brandless reviews from actual shoppers, it’s worth mentioning that these comments still make valuable points.

For example, one Brandless reviewer states that the $9 shipping charge could significantly cut into savings from buying groceries online.  In another Brandless review, one user points out that although all items are $3, the low price could be deceiving depending on the actual quantity.

Reddit also has a few Brandless reviews from actual shoppers, with many Brandless reviewers praising Brandless groceries for convenient, affordable, and flavorful no-name brands.

For example, one Brandless reviewer says:

My wife and I recently order[ed] $60 worth of food and have love it so far! Everything is incredibly flavorful and delicious. Only downside is we had to pay for shipping. The pros outweigh the cons so we’re definitely going to order from them again.

One user even price-matched Brandless items against basic Wal-Mart items, explaining that using Brandless to order groceries online is “pretty good if you want to eat organic stuff.”

Although there aren’t many Brandless reviews from actual shoppers to choose from yet, Brandless is getting plenty of positive press from major news outlets, including Forbes, TechCrunch, USA Today, and Glamour.

As the Brandless online grocery store continues to gain traction and visibility, it’s likely that we will see a significant increase in Brandless reviews—and given these early beginnings, it also seems likely that Brandless reviewers will be sharing positive experiences with grocery shopping online.

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Conclusion: Should You Start Grocery Shopping Online with Brandless?

Finding ways to save money on groceries without sacrificing quality is an issue that concerns many households. Thankfully, with the rise of online shopping, the ability to order groceries online provides a perfect solution for ever-increasing grocery budgets.

With all items priced at $3, it’s hard to deny that grocery shopping online with Brandless could be a great way to save money on groceries. Additionally, the company maintains a strong focus on providing value-driven no-name brands, increasing the overall appeal of Brandless groceries.

Should you start grocery shopping online with Brandless? If purchasing organic, non-GMO, gluten-free, vegan, or no added sugar groceries is important, you’re likely to find that the Brandless online grocery store is the perfect fit.

Based on Brandless reviews, however, before you order groceries online through Brandless you should check the product quantity to ensure that you are getting the best value for every $3 spent.

With a strong focus on quality and providing the best value possible, Brandless is poised to be the next great online grocery store, using no-name brands to help shoppers save money on groceries without sacrificing quality.

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