2017 RANKING & REVIEWS

TOP PRESS RELEASE DISTRIBUTION SITES


Finding the Best Press Release Distribution Sites


Knowing the best places to use for press release distribution can mean the difference between mediocre or excellent growth for your organization in 2017. You can write stellar press releases, but if they’re not being sent out over the best press release distribution services, then your news won’t be reaching those you need it to.

Finding the press release distribution services that can help you the most can make a big difference to your bottom line, whether you use paid or free press release distribution sites.

Before going into a detailed review of these paid press release sites and free press release distribution services, we'd first like to provide a brief background story of how we failed in our initial efforts to effectively use press releases, how we went back to the drawing board, and what ended up working well for us.

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Award Emblem: Top 6 Press Release Distribution Sites


Our Background Story: How Trial and Error Allowed Us to Find the Best Paid and Free Press Release Distribution Sites

Four years ago, we launched a financial news blog called MarketConsensus News (the predecessor to AdvisoryHQ News). As part of our launch campaign, we developed PR strategies that included handing out flyers and brochures in New York City and other locations across the U.S.

In addition, we used pay-per-click (PPC) advertising with Google AdSense, Reddit advertisingFacebook Ads, and StumbleUpon. We also issued press releases to trumpet the launch of our site – we used a few free press release distribution services.

We had high hopes that such a wide-ranging PR media campaign would help drive tremendous traffic to our site. Unfortunately, our overall approach and efforts proved inefficient as they brought very little traffic. So, in June of the following year, we decided to go back to the drawing board and redo our PR marketing strategy, which involved using as many press release sites as possible to increase exposure.

Take a look at the image below to see what happened in July of that year, after we had revamped our media outreach approach and focused on just using the top PR news release sites in addition to content marketing.

Increase-in-user-traffic-minResults – Using Paid and Free Press Release Distribution Sites

Based on our experience from using many online news release sites, we’ve compiled the price comparison table below, which is followed by detailed reviews of the various factors that allowed each of these press release sites to rank so highly on this year’s list of the top performing news distribution platforms.

This article will cover a general overview of the best services to use for press release distribution for free or fee based, some of the frequently asked questions from people looking for press release distribution, and the details of why each of these six is considered one of the best press release distribution options for your news releases.

Our goal is to give you an in-depth look at these paid and free press release websites to help you make an informed decision for your future PR submissions.

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List of Top 6 Best Press Release Distribution Services

List is sorted alphabetically (click any of the names below to go directly to the detailed review section for that press release distribution service):

►►GET $130 Off Your Press Release TODAY (e-Releases) ◄◄


Differences Between the Types of Press Release Distribution Companies

When people are researching the best paid or best free press release distribution sites, there are some key differences that can be seen between the various press release distribution companies.

These include the type of distribution provided in search engines, trade publications, and general news outlets. Not all press release distribution services will provide the same coverage.

The two main differentiators you will see are between the paid and free press release distribution.

When going with a paid service, you’ll typically have more options for getting your news out over industry-specific circuits, and you will find that some of the free press release distribution sites may only have limited reach, possibly only sending out news to RSS feeds, if you don’t use one of their paid options.

See Also: Top 5 Best Free Press Release Distribution Services (Ranking & Review)

Understanding where exactly your news is sent out once submitted to a paid or free news release distribution site is important, and it may be one of the most important deciding factors for which press release distribution option you choose.


Why Companies Use Press Release Distribution Companies

Before evaluating your top options for the best press release distribution, it’s important to understand why organizations need to use news release distribution services in the first place.

1. The widest reach. One of the main reasons that people choose to use one of the paid or free press release websites to send out their news releases is that they have a database of media that they distribute to, usually several hundred or thousand, which ensures the news has the widest reach possible.

If you’re sending out a press release on your own, the time it takes to reach as many media as can be reached instantly by an online or by paid service can be many hours or even days. Using the best paid or can secure the widest reach for a news release in the shortest amount of time.

2. They want to ensure the news is picked up. Because there is an existing relationship, and often an IT connection, between press release distribution services and multiple media outlets, using one of the best press release distribution services to send out your news can often ensure it is formatted correctly to be picked up instantly by multiple media outlets.

3. It’s quick and easy. Sending out hundreds of press releases one by one is usually more time intensive than most companies can handle. Especially if they are running lean with a small staff. So using a paid or free news release distribution site can save a lot of time whenever a new press release is sent out.

Most services offer same day distribution of a press release, so once it’s uploaded, it takes just a few minutes to have a paid or website submit it to hundreds of organizations. This is a huge cost saver for most organizations whether they’re using fee-based or free press release distribution sites.


Selection Methodology

What methodology does AdvisoryHQ use in selecting and finalizing the firms, services, and products that are ranked on its various top rated lists?

Please click here “AdvisoryHQ’s Ranking Methodologies” for a detailed review of AdvisoryHQ’s selection methodologies for ranking top rated firms, products, and services.


Top Best Press Release Distribution Sites:

Table: Top 6 Best Press Release Distribution Sites | above list is sorted alphabetically

Detailed Review – Top Ranking Best Press Release Distribution Sites

Below, please find the detailed review of each firm on our list of top 6 best press release distribution services. We have highlighted some of the factors that allowed these best paid and best free press release distribution sites to score so highly in our selection ranking.


24-7 Press Release Review


24-7 Press Release was launched in 2004. The company has a mission to provide their clients with the most excellent and cost-effective press release distribution solution available that delivers measurable results. They also have a privacy commitment to never sell or distribute any of their users’ information.

The company is based in North Vancouver, British Columbia, Canada. Its team is headed by co-founders Michael Iwasaki and David Wong, both with extensive industry experience as well as experience in the computer and social media industry. The company builds brand awareness and works to increase visibility online and on social media for its clients.

24-7 Press Release has a database of more than 30,000 members and has distributed more than 250,000 news releases.  Their business hours are Monday to Friday 8:30 am. to 5:00 p.m. Pacific Time.

 Have a Big Announcement? Get the Word Out! | 24-7PressRelease.com 

Key Factors That Enabled This Firm to Rank as a Top 6 Press Release Distribution Service for 2017

Below are some of the most significant reasons we selected 24-7 Press Release as one of the year’s top news release distribution services.

Flexible Pricing

One of the things that stood out about this firm is that they offer five flexible pricing options ranging from a free press release distribution trial up to their Mass Media Visibility Package at $389. The range of price levels is well distributed from low to high and provides someone the opportunity to use their news release distribution services even if on a tight budget.

You can view a handy comparison chart here of the different options. The press release distribution packages include: 

  • Free Limited Trial
  • Visibility BOOST – $49
  • PR Network PLUS – $89
  • Media PRO – $139
  • Mass Media Visibility – $389

One small downside we noted when reviewing their trial for press release distribution for free is that the trial is mainly meant as a way to see how their submission interface works; the release is posted only on their site and is not guaranteed to post due to the high volume of submissions. It is not distributed to any of their news partners or journalists when using the free news release distribution option; however, it is made discoverable by journalists on the 24-7 paid and free press release distribution page.

Increase your search engine rankings and drive traffic to your website. | 24-7PressRelease.com

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Source: 24-7 Press Release Distribution Services

Distribution Reach

One notable factor about 24-7 Press Release is that they are one of the best press release distribution services for a wide reach of media outlets. They provide a 15-page list of multiple media types and a 29-page magazine distribution list that are included in their Integrated Media PRO distribution. Their press release distribution reaches:

  • U.S. newspapers
  • Magazines
  • Television & radio stations
  • Search engines
  • Industry news sites
  • Associated Press (AP.org)
  • Bloggers
  • RSS feeds
  • News widget feeds

The distribution to the Associated Press is particularly of benefit because, through their best press release distribution, news also reaches USA Today, New York Times, Wall Street Journal and the AP Exchange.

Publish Your Story to the World | 24-7PressRelease

Great Visibility

24-7 Press Release is an Alexa U.S. top 15,000 website. The ranking is based upon website traffic estimates and browsing behavior, and it means that a site has a high enough regular traffic count to be included in the ranking. 24-7 Press Release averages 100,000 visitors per month of people interested in reading news posted by best press release distribution services.

Don’t Miss: Top 6 Best Press Release Services – Rankings & Review

Knowledge Base & Content

While some of the best press release distribution services will only provide a limited number of helpful tools, 24-7 Press Release has a large knowledge base and helpful content. These features are another reason they were chosen for our 2017 ranking of best and free press release distribution sites. Below are some of the knowledge base and content tools available:

  • Several articles are available that provide tips on press release distribution basics, strategies for distributing content marketing, and how to best reach your target audience.
  • They have a video you can watch that provides you with the basics of promoting your business with press release distribution services and increasing online visibility.
  • You can access downloadable PDF documents that have press release writing tips and information on formatting for best paid or best free press release distribution sites.
  • Their exclusive Media Desk is an excellent tool for journalists, editors, researchers, and bloggers to access personalized news features.

24-7PressRelease.com – Your ticket to publicity and visibility.

Publish Your Story To The World


eReleases Review


EReleases was launched in 1998 as a way to meet the press release distribution needs of small and medium-sized businesses; since then, it has grown to offer news release distribution services for all sizes of companies. They aim to deliver a personalized service and exceptional value to their customers.

The company is based in Baltimore, Maryland. Founder Mickie Kennedy had experience working in a PR environment before going out on his own to found MEK Enterprises LLC, the parent company of eReleases. He wanted to fill a gap he saw in offering the best press release distribution services for smaller businesses.

EReleases has a journalist database of more than 100,000 who receive their press release distribution.  Their company releases through PR Newswire and to their own database of subscribing journalists. Their business hours are Monday to Friday 7:00 am. to 7:00 p.m. Eastern Time.  

Key Factors That Enabled This Firm to Rank as a Top 6 Press Release Distribution Service for 2017

Below are primary reasons we selected eReleases to be rated as one of 2017’s top and best press release distribution firms.

Easy to Understand Packages

One of the things that drew us to select eReleases in our list of best and free press release websites was the easy-to-understand press release distribution packages. They have three pricing levels to choose from, starting at $299, and clearly state what each of them includes.

You can view a handy comparison chart here of the different options. The press release distribution packages include: 

  • Buzz Builder™ – $299
  • Newsmaker™ – $399
  • PR Pro™ – $499

They do not have an option for free press release distribution, but they do offer 30% off for first time customers. Their starting price is a little higher than some other press release distribution companies, and they explain this in their FAQ section as being due to the higher visibility offered by their company through a customized distribution that directly reaches journalists in many different markets and industries.

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Source: eReleases Best Press Release Distribution Team

Welcoming Team

Another standout feature of the eReleases site is their effort to make you feel welcome and connected to their team. On the About Us page, they display a video that introduces many of their team members, including their founder. There is also an extensive bio on the page next to each of their employees that really helps you get to know them and feel connected.

Not all news release distribution services will have this same type of transparency and make that extra effort to help you feel like you already know who is on the other end of the phone or computer screen. It’s a nice touch that we can imagine creates a lot of loyal customers for this firm.

FAQ and Q&A

EReleases goes out of their way to make sure anyone looking for the best paid or best free press release distribution sites has all their questions answered. Their FAQ section includes over 40 frequently asked questions, including a few answered in video format. Their FAQ covers a wide variety of topics and just about any question you’d want to ask a best press release distribution site.

FAQ Categories include:

  • Our Competitors
  • Choosing eReleases as Your Press Release Distribution Service
  • Press Release Formatting
  • 21st Century PR
  • eRelease Basics
  • Reaching the Media/Your Target Audience
  • Search Engine Optimization

Beyond the FAQ section, they also include “Tough Questions & Straight Answers” on their PR submission page. A few of the answers they provide are to comments such as, “All you press release distribution companies are just the same,” and “If an idea is newsworthy, it will get picked up naturally.”

Related: Top 8 Best Press Release Distribution Sites | Ranking | Paid and Free Press Release Sites

The Most Effective Press Release Service You can Use: eReleases.com

Press Release Writing Services

The professional press release writing services that they offer is another reason we choose eReleases as one of our best press release distribution firms. Besides being able to “meet” some of their writers when looking over the about us page, they include multiple examples of their PR writing work give you a feel for what they could do for you before you buy. They have releases listed in categories such as:

  • Advertising & Marketing
  • Automotive
  • Beauty, Fashion & Cosmetics
  • Books & Authors
  • Consumer Electronics: Mobile Devices
  • Education
  • Environment/Ecology
  • Fitness & Supplemental Health
  • Financial Services
  • Gifts
  • Home & Garden
  • Hotel & Travel
  • Healthcare & Medical products
  • Personal Finance
  • Pets
  • Real Estate
  • Web 2.0/Social Networking

EReleases offers a combined price that allows you to save money when you order a package with writing and press release distribution, which starts at $549 for a release.


PR Newswire Review


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PR Newswire is a premier global provider of multimedia platforms and began over 60 years ago as a pioneer in best press release distribution. The company is part of global media intelligence company Cision and serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa, and Asia-Pacific regions. It has 35 offices in 18 countries, including 10 in the U.S.

The company is based in New York City. It offers a combination of the best press release distribution services, including mobile, multimedia, and social media, with newswire services. They are one of the most well-respected press release distribution companies because of their long history and experience in the industry.

PR Newswire has a network that reaches more than 4,500 U.S. websites, and their global network reaches nearly 10,000 website portals and databases.  Their business hours are Monday to Friday 8:00 am. to 10:00 p.m. Eastern Time.

 

Key Factors That Enabled This Firm to Rank as a Top 6 Press Release Distribution Service for 2017

Below are some of the most significant reasons we selected PR Newswire as one of the year’s top news release distribution services.

Distribution Channels

One of the reasons that we chose PR Newswire for our top list of paid and free press release distribution sites is because they have one of the largest distribution reaches over multiple media networks. Having been in the media business since 1954 means that they’ve built up relationships with thousands of journalists and news organizations. So when you use their news release distribution services, you can be assured that your news is going to be distributed widely.

PR Newswire’s multichannel reach includes:

  • 4,500 U.S. websites
  • 170 countries
  • 3,000 newsrooms
  • 550 news content systems
  • 180 mobile partnerships
  • 2,600 sites that render images
  • 2,100 sites that use video
  • 200 industry-specific social media handles

Affordable Options

Because it is one of the largest and oldest press release distribution companies, PR Newswire charges more than some other services for their news release distribution services. One negative we found was that they do not list their main prices on their site. We found a reference on Quora.com that mentioned a membership fee is charged and that pricing starting at about $1,000 for a press release. However, they offer some affordable options for smaller budgets, which was an important reason we choose them.

Popular Article: PRWeb vs PR Newswire – (PRWeb & PR Newswire Alternatives, Costs, & Review)

PR Newswire has an iReach option for web-based press release distribution that is significantly less costly, and more within budgets for many organizations, than the larger packages.

Their iReach options include:

  • SearchReach – $129
  • WebReach – $299
  • WebReach Plus – $399

You can find a listing that includes a comparison chart of all the options here on their site.

Small Business Resources

Another reason we chose PR Newswire for our 2017 listing of top paid and free press release websites was their dedication to small businesses through their PR Toolkit resource. The PR Toolkit website includes a number of public relations tools and tips to help businesses make the most of their news release distribution services and gain more business. Some of the helpful features of their PR Toolkit include:

  • Small business articles
  • Tips & advice
  • Diagrams
  • Templates
  • Infographics
  • Press Release Wizard
  • Demos and small business webinars
  • Small business press releases
  • Discounts and special offers

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Source: PR Newswire Press Release Distribution

Awards and Honors

The accolades garnered by PR Newswire over the years are impressive. Their website lists several awards that the company has won since 2011, illustrating that no matter how large they are, they still strive to be the best of the paid or free news release distribution firms. In 2016 alone, they won the following awards:

  • 2016 Marketo Revvie Awards
  • 2016 Telly Awards
  • 2016 Hermes Creative Awards
  • 2016 AVA Digital Awards

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PRLog Review


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PRLog was founded to help all businesses and organizations, from small to large. It is one of the top sites that offers press release distribution for free. In addition to their free services, they also offer other levels of paid news release distribution services for more exposure.

The company is based in Austin, Texas. They do not have information on their site about the founders or owners of the company, but they do have a phone number on their contact page, which is a plus if you want to ask direct questions about their free press release distribution.

PRLog offers free news release distribution for general search engines, their website, industry, and tag and location based RSS feeds, and they offer a front page placement on their site if your news is released on PRLog before anywhere else.

Key Factors That Enabled This Firm to Rank as a Top 6 Press Release Distribution Service for 2017

Below are primary reasons we selected PRLog to be rated as one of 2017’s top free news release distribution services.

Distribution Choices

You don’t always get many options when you are looking for the best free press release distribution sites; some offer only limited media exposure with no other choices if you want to pay a little to get a wider exposure. One thing about PRLog that stood out to us was that they offer distribution choices beyond their free service. This is a big plus for those who would like to add exposure to other news outlets in particular industries — while still getting a reasonable price.

Read More: eReleases vs PRWeb | Detailed Review & Comparison

Beyond the free press release distribution, you can choose from one of the following if you would like a little more exposure:

  • Basic – $25
  • Premium – $49
  • Premium2 – $99
  • Premium Plus – $349

Publisher Tools

PRLog offers a few more helpful tools than you usually see on free press release distribution sites, which is another reason this website earned a place on our 2017 list. They have a press release example template with instructions on how to write a press release and an extensive Publisher FAQ that has helpful answers on topics such as how to write a business profile and how to review your press release distribution statistics.

Free RSS/XML news feeds are another of the helpful publisher tools offered by PRLog. Their page allows you to create an RSS feed either for your own reading or one you design to embed on your blog or website.

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Source: PRLog Best Free Press Release Distribution Sites

Experts Directory

The Experts Directory is a unique feature offered to journalists by PRLog. Journalists can sign up for a free account and have the ability to post a query and let thousands of experts on PRLog answer it for free. This is a big benefit for both sides, as journalists can do free research on a variety of topics, and the experts that are answering could be quoted as a source.

This feature also helps to foster a sense of community that makes users of the site feel connected. Their Experts Directory is a feature that makes the site stand out from other free press release websites.

Easy Navigation

The site is very fast and navigation is easy. Moving through the press release submission process is also very fluid. It would be nice if the site had a little more color or some images to brighten up the look, but the speed might be slowed if they used more graphics. The choice of speed over style may be off-putting to some, but if you want to submit your news without long waits for pages to load, then this free news release distribution site will be one that you’ll enjoy using.

 

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PR.com Review


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PR.com is a site that was made to do more than just offer the best press release distribution services for free; it also offers a one-stop shop business marketplace for organizations to promote themselves, their goods, and services. They pride themselves on being focused on resources in every business category from job search to business directory services.

The company is based in Melville, New York. While they do not include any details on their owners or founders, they have a direct number and address on their contact page for their world headquarters.

PR.com releases their free press release distribution on general search engines, their own website, some third-party and news websites, and RSS feeds. They also offer some paid options for more exposure.

Key Factors That Enabled This Firm to Rank as a Top 6 Best & Free Press Release Websites for 2017

Below are some key features we used to rate PR.com as one of 2017’s top best free press release distribution sites.

Business Directory

PR.com has made a real effort to offer more than just press release distribution for free: their extensive business directory is a great tool for researching business leads or vendors. Many times when people use press release distribution companies, they don’t have the option to take advantage of extra services that can help their business find new customers at no extra cost.

Industry categories in their business directory include:

  • Advertising & Marketing
  • Aerospace & Defense
  • Agriculture
  • Automotive & Transport
  • Business Services
  • Chemicals
  • Computers & Software
  • Education
  • Electronics
  • Energy & Environment
  • Financial Services
  • Food & Beverage
  • Healthcare
  • Manufacturing
  • Media & Entertainment
  • Organizations & Institutions
  • Pharmaceuticals
  • Real Estate & Construction
  • Retail & Consumer Services
  • Telecommunications
  • Transportation Services
  • Wholesale Trade

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Source: PR.com Press Release Distribution Companies

Affordability

If you’re looking for specific distribution on mobile networks or blogger outreach, it can come at a premium price from some press release distribution companies, but PR.com is different. Even their most extensive distribution option is only $100, and they have three other options that cost even less. You can find a full comparison of all of the options here. They balance the best press release distribution services with affordability, so you can choose all their advanced options and still stay within a reasonable budget.

Related: PR Newswire Review – Ranking (What Is PR Newswire? Competitors, Costs)

Pricing for their four paid distribution choices:

  • $30
  • $50
  • $60
  • $100

Job Search

One feature that we have not often seen anywhere else is a job search tool. Employers can post jobs for free, and job seekers can post their resumes for free. This feature shows how much those who run PR.com care about the business community and have built their site to offer multiple helpful services beyond being one of the best free press release distribution sites.

A handy feature of their job search tool is that it also ties into their business directory, so you can search for businesses, then from the same page see if they happen to have posted any jobs.

Articles Database

Have you been looking for a way to jumpstart your social media? How about learning more about free press release distribution guidelines? Well, PR.com has articles on both topics in their articles database. While some of the content is a bit outdated, it is another free offering from their “one-stop shop” for business services and tools.

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PRWeb Review


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PRWeb is a leader in online news distribution. It is also part of the Cision group of companies, like PR Newswire, but its main pricing is a little more affordable than its cousin. PRWeb is designed to offer a variety of press release distribution packages to enable all sizes of organizations to reach new audiences with their news.

The company is based in Beltsville, Maryland. They offer 24-hour editorial desk support in the U.S., Canada, and the U.K., which is something that many people find most convenient, especially if they need to send out a late night release for early morning distribution.

PRWeb press release distribution services send out your news to 30,000 journalists, thousands of blogs, and many newspapers. They have over 250,000 subscribers and are one of the world’s most socially-shared press release distribution companies.

Key Factors That Enabled This Firm to Rank as a Top 6 Press Release Distribution Service for 2017

Below are primary reasons we selected PRWeb to be rated as one of 2017’s top best press release distribution services.

Great Value

PRWeb has an excellent pedigree by being part of the larger Cision company, a leading global media company with international offices throughout Europe and Asia. They are able to rely on resources and connections that other best paid or free press release distribution sites may not have. And the pricing structure that comes with that makes their news release distribution services a great value for most.

Sign up for a FREE trial at PRWeb today!

Their pricing is between $99-$369, depending upon the distribution you want. You can view each option below:

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Source: PRWeb Resources for Press Release Distribution for Free

Resources

If you are looking for a resource library that you can get lost in for hours, then you will want to see the one at PRWeb. Their extensive selection of resources for PR professionals helped them earn a spot on our top six of 2017 list of best press release distribution services. Whether you are looking for e-marketing strategies or a white paper on how to write a successful news release for paid or free press release websites, they have all that and more.

Try PRWeb Now: Get 10% off of their Premium Package!

Here are the main categories of resources you can find there:

  • Articles
  • White Papers
  • Webinars & Videos
  • Press Release Ideas
  • How To’s & Tips
  • E-Marketing Strategies
  • PR Strategy

Choose PRWeb and get 10% off your first release!

Success Stories

While many press release distribution companies will include testimonials to illustrate how they’ve helped others, the success stories section of the PRWeb site is not only filled with multiple great stories, it is also one of the easiest ones to read and navigate that we’ve found. We also like how they pull a quote with some of the most important features to the top of the success story; you can get the main details without needing to read through the whole page.

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Conclusion—Top 6 Best & Free Press Release Distribution Services

We hope that our guide to the 2017 top six press release distribution services has helped you learn more about each of these companies. It’s important to choose a press release distribution service that you feel comfortable with and that you know will get your news out to the right media, so we hope that this snapshot of each company will be a helpful resource for you.

Whether you are on a tight budget and are looking for the best free press release distribution sites or are more interested in getting the largest distribution you can from one of the paid news release distribution services, these six companies should offer you some great options for your PR, along with other business needs.

After you’ve reviewed each of these best press release distribution services, you should have a better idea of what’s most important to you for your news releases and which press release distribution firm you may want to try first.


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